Fiiiiiinger Lickin’ Good
We turned an epic A.I. flaw into and Epic Finger Lickin' Good campaign
Since this was KFC's "sauciest nugget ever," people would be licking their fingers more than ever. KFC's tagline has been "It's Finger Lickin' Good" for over 70 years. Knowing AI often generates images with the wrong number of fingers, we used this flaw to our advantage, creating AI images with extra fingers needing extra licking. We essentially hacked AI in a way only KFC could.
We used Meta's new AI tool, Meta AI to generate our images. After testing hundreds of prompts, we managed to come up with 5 that generated images of KFC restaurants featuring hands with too many fingers covered in lots of sauce and holding the various flavors of KFC’s saucy nuggets.
